Color, bright color, eye-popping color and prints!
20 Wednesday Apr 2011
20 Wednesday Apr 2011
18 Monday Apr 2011
08 Friday Apr 2011
Tags
buying and selling online at wholesale prices, Chinese version of E-bay, Lightinthebox.com, Lightinthebox.com Fashion, marketing, Shopping Global. One World. One Price, shopping online in China, TS Fashion for Lightinthebox.com, wholesale prices in China, working in China
This is some of my first work for Lightinthebox.com. Mine is the theme, choosing the picture(s) and the slogan that made the cut. After which, the graphic designers work their magic and tadam!
The first banner is for Fashion Inspired by Celebrity Style. We all know how many girls live off fashion magazines and shopping, wishing they are stars dressed in their clothes. I personally love their dresses, wouldn’t mind buying just about most of them.
The second banner is for the Jeans & Tops limited promotion, that can be found at New Arrivals.
Shop shop shop!
08 Friday Apr 2011
Tags
buying and selling online at wholesale prices, Chinese version of E-bay, e-commerce in China, Lightinthebox.com, Lightinthebox.com Fashion, TS Fashion for Lightinthebox.com, wholesale prices in China, work in China
First day of my internship in Shanghai! I walk in through that door, along with Eric, my program coordinator, to a room of young casually dressed people, happily typing on their computers. We are escorted into the conference room, offered tea and kindly asked to wait for the HR contact person.
Hannah HR: Something something something in Chinese.
Eric: Something something something in Chinese.
Eric looks at me, and says: Monica, there is a problem, the system is all in Chinese. And this is how my first work day in China begins!
I overcome the fact that my computer is all in Chinese and I start working. I do marketing for the Fashion section of the site. I think of a theme for upcoming promotions, pick out images, write slogans, and make it all blend in. With the help of my two supervisors and co-workers, Lucy and Kristen, and the graphics department, we create great images for Lightinthebox.com’s Fashion section. I also promote the company through social media outlets and research quite a bit. The girls make me feel very welcome; they are my Western contacts in the company, since they both studied in the US, respectively UK. Below is a short bio about them:
Lightinthebox.com has been a worldwide business leader in selling top quality consumer goods and services since 2006. From the moment Lightinthebox.com was founded, their vision was to empower people worldwide in buying and selling online. As a B2C business, Lightinthebox.com takes pride in offering the lowest price to all consumers, at light-speed service and wholesale prices. Lightinthebox.com serves customers from over 50 countries and keeps expanding rapidly. It’s going to be a Chinese version of E-bay soon. They currently have 4 offices in China with more than 1000 employees. The website’s own fashion brand, TS Fashion, offers high quality and unique fashion to every girl in the world, because every gal craves a little Hollywood glamour in her life. The brand was created for fashionistas around the world to dress their best without breaking the bank! Check it out!